2021 has been gracious to us. Touchwood. But, before stepping forward, we wanted to take a moment and look back at some of the noteworthy moments and company highlights.

The year started with some exciting collaborations with our partners to understand and aid businesses in solving their complex data challenges. We strengthened our team with some amazing and talented minds to assist our clients and solve their different business challenges. It felt empowering to start a new year with new people, fresh ideas, and growing experience.

We will not deny the frustration of working from home, not having a face-to-face conversation with team members, and the endless meetings. But, with a bit of brainstorming, we were able to solve these challenges to a great extent. Yes. The hope of the world going back to normal and resuming work from the office remained unfulfilled. Nevertheless, we are proud that we have adopted remote working remarkably well.

Xtract.io has always been about helping businesses drive data and digital transformation. And we think that now, especially since we live in a pandemic-affected world, companies need to adopt the latest technology to do the bare minimum – survive. Organizations often neglect the amount of data they have, how they can get it, and how they can use it to its full potential. And, that is where we step in.

So, how did 2021 look like for us?

Focusing on our customers 

Although we have over two decades of experience in the industry and access to state-of-the-art technology, we face some challenges of our own while helping businesses yield maximum returns from data.

To help our customers overcome their business challenges, it is crucial that we first fully understand what our customers are doing, what they want, and what problems hinder their growth. Therefore, we closely watch the market trends to stay on top of new technologies and innovations that we can adopt to serve our customers better. 

To be more transparent with our customers, we decided to make some changes to our website to help customers quickly understand our process and how our services can help them. 

We brought you a plethora of solutions and platforms that include data management, business intelligence, location data, ecommerce and retail services, and reputation management to accelerate your business growth. 

Celebrating every little win

Xtract.io turned two recently, and it felt so good to look back and see how far we have come. We launched our data management solutions and Freda, an intelligent document processing platform, to mark our anniversary. Humans are at the forefront of technological advancements, and it is only fitting that businesses start leveraging innovative technologies to grow. 

We shared monthly updates with our customers through company newsletters enabling them to stay in the know of what’s new. Our highly-creative team launched multiple videos explaining what our solutions deliver and how our platforms work. 

Measuring and analyzing goals

For every process and task performed, we ensure that we measure and analyze those metrics. The biggest challenge has been the ups and downs in the revenue. A slight jump in revenue shivers down the spine as revenue generation results from several activities. Fortunately, we set analytics around the company’s metrics. So, we can check the metrics to ensure nothing is down or broken.

Remembering our roots

Every company must remember where they started, how far they have come, and where to move forward. We have developed Xtract.io from a vision to a recognized brand. Each of us believes in delivering value to our customers, so we remember the mission during our most difficult times to maintain the same excitement we had when we started. 

Generating value becomes an extensive and exhaustive task owing to data abundance. But that does not stop us from unearthing accurate data from myriad sources and delivering valuable insights to our customers. 

Focusing on the process 

Like most businesses, one of the biggest challenges we face is constantly adapting to the market changes. Working with a new technology or developing one takes out-of-the-box thinking and multiple adjustments, among other things. But, it is easier said than done. The hurdle of building innovative solutions and launching them into the market is something our teams have to deal with regularly.

This year, we learned that we need to be experimentative while practicing a high level of discipline. We have achieved better results from focusing on what matters most and eliminating distractions. Our teams equally concentrate on the process and the outcome to ensure that our customers receive what they expect.

Setting our eyes on the prize 

Running a business involves breakthroughs and setbacks. And we have learned to embrace them all. As an organization, we focus on the bigger picture, our long-term goals to pull through and stay focused on what’s more important. With a team of motivated, like-minded people, we maneuver through all the ups and downs.

Achieving the set target or finishing a goal involves rigorous work, including the groundwork, research, team collaborations, and more, and that’s what our typical day looked like this year. As we step into the following year, we will be reviewing our past goals and setting up fresh ones to deliver better results.

Keeping you in the know

Organizations must stay transparent with their customers. At Xtract.io, we prioritize transparency above all else. It means that we are 100% open with our customers from the moment they join hands with us. We try to keep our prospective customers informed about the industry-specific news and insights through our resources. You can visit our website if you would like to explore our blogs, infographics, and industry-specific use cases of our services.

This year, we covered some of the most exciting and vital topics on industry trends, challenges, and processes to help our customers plan their next business move. To give you a quick summary, here are our top blogs from 2021.

Top 3 blogs in 2021

Due to the enhancements in flexibility and communication, the telecom industry has growing customers and is generating revenue from multiple streams. Nevertheless, the industry faces many challenges, including network optimization, marketing, network security, etc., to name a few. The blog will help you explore various data analytics use-cases to overcome these business challenges.

The success of a business depends on various factors, but one of the critical things to consider is the location. To decide where to locate your business, you need to ask some obvious but critical questions like – how to attract the target customers, where your competitors are located, etc. The blog talks about the importance of location data and its contribution to boosting sales.

Covid-19 accelerated digital transformation for most businesses. Today, companies know how critical data is for informed decision-making. Businesses need web scraping tools to gather high-quality, accurate information quickly and seamlessly without manual intervention. In this blog, we list the top 5 web scraping tools available in the market to help you make the shift towards digital transformation.

Eagerly waiting for 2022 and the new opportunities it brings

To sum it up, Xtract.io had a fantastic year filled with opportunities, challenges, and a few significant wins. As we step into a new year, we aim to help you derive more value from data to drive your business towards unstoppable growth. Our reliable and effective data solutions can help you conquer new challenges and strengthen your game in 2022.

If you are ready to take your business forward in the coming year, reach out to our talented team of professionals, and we will do our best to help you achieve your goals. See you in 2022!


Shruti is a content creator who specializes in content research, content writing, and development. When not writing, she's either busy reading and appreciating a good book or volunteering at an animal shelter.

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