As we continue to fight the Covid era, it has become more than mandatory for businesses to go digital and…
Media monitoring is listening to the news that happens online, monitoring your competitors, market disruptions, gauging market responses, measuring your…
Internet penetration has created a paradoxical situation that, although there’s abundant information publicly available, it is often difficult to get…
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll…
The active social media population of the world stands at a staggering 4 billion people. With every passing second, your…
As a Brand Manager, your responsibilities are aplenty. Social media monitoring, managing your various social profiles, handling your marketing campaigns,…
With a dynamically evolving market and work environment, there is a newfound urgency to ‘reconnect’ with the audience. It has…
Lululemon has over the years become not just a brand, but a community of women, passionate about fitness and health.…
